July Publishing Round Up

Easyjet Launches ‘Flybraries’ Children’s Book Club

The perfect solution to keeping kids entertained on flights, without fellow passengers having to listen to sociopathic birds killing pigs on ipads—headphones anyone? On the 18th July, saw 7,000 books take flight in 147 Easyjet planes. While children need to leave the books when they land, they can download free samples of other books from the Easyjet Bookclub when they get home!

Read more here.

Men are Now Writing under Female Names

Author of Final Girls, Riley Sager is actually Todd Ritter—and he’s not the first man to hide his gender under a gender-neutral pen name: Emma Blair (Iain Blair), Jessica Blair (Bill Spence), Alison Yorke (Christopher Nicole),  J. P. Delaney (a. k. a. Tony Strong), S. K. Remayne (Sean Thomas), A. J. Finn (Daniel Mallory). According to author of Before I go to Sleep, S. J. Watson (Steve Watson), it was his publisher’s decision to use initials and not include an author pic on the cover. Journalist would email to find out what ‘she’ was like and he was flattered that his character’s voice resonated in the intended key. This clever marketing ploy allows readers to engage directly with the characters through death of the gendered author. However, the Guardian had a slightly different outlook: ‘In a world where authenticity is prized, maybe the last fiction readers want to buy is the one about the author’s identity.’

Read more here.

200th anniversary of Jane Austen’s death

It was the 200th anniversary of Jane Austen’s death this month and fans across the world were celebrating her life. We revelled in the memory of Colin Firth’s Darcy post-swim, Clueless one-liners, and when that American book club recently asked her publisher if she could come to a book signing. Now we are overjoyed that we get to have her close to our favourite thing in life: money. As she’s the new face of the £10 note.

Read more here.

Pearson sells 22% stake in Penguin Random House

Betelsmann will now hold 75% of the business, while Pearson retains a 25% stake. With the majority share, Bertelsmann will gain greater governance rights at PRH, and will be able to appoint the group’s chairman. Markus Dohle, PRH’s current chief executive, will continue to lead the company. Highlighting the success of PRH, Bertelsmann’s chief executive, Thomas Rabe noted, ‘Today the group is the clear worldwide number one in book publishing.’ He also highlighted that PRH has been part of Bertelsmann’s identity for over 180 years.

Read more here.

Milo Yiannopoulos sues Simon & Schuster for Breach of Contract

Yiannopoulos claims that Simon & Schuster were in breach of contract when they elected not to publish his controversial memoir Dangerous—amidst the controversy over his notorious (and apparently) misinterpreted YouTube video.  Yiannopoulos self-published his book, which leaped to the top of the charts, however, his lawyers are adamant that it would have sold more copies if supported by the publisher’s brand. On the back of this, authors are now warned not to sign ‘morality’ clauses—this clause gives publishers the right to drop authors who act ‘immorally’.

Read more here.

It’s definitely the month for battling it out in the courts, as Hachette attempt to take legal action against a Cambridge comedy show.

Mr Men for Grown Ups is Almost Here!

We’re not quite sure how this happened, but we’re still falling over in excitement over hearing what Little Miss O. C. D., Little Miss Infidelity, and Mr Spray Tan get up to at the office party. We aren’t sure whether this is going to ruin our childhood, but we know that it’ll cash in on the success of the Ladybird and Blyton books for grown-ups. Available for pre-order now.

Read more here.

 

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