Entries by SYP Oxford

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An Inclusive Industry: Pearson’s initiatives on LGBT inclusion and Wellbeing

Ashley Lodge, Senior Publisher at Pearson  The last year has been an exciting one for me at Pearson as I’ve been involved into two initiatives that are making a real difference to our learners’ and our employees’ lives respectively. The first initiative centres around LGBT inclusion in schools. Pearson is one of the largest publishers/educational […]

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Breaking boundaries: Digital marketing scales and that could create new opportunities for capable publishers

Mike Shatzkin, Founder & CEO of The Idea Logical Company Original source: The Shatzkin Files There are three new promotion and marketing opportunities for publishers of ebooks that have been created by the original upstart ebook publisher, Open Road Integrated Media. They all come from OR/M’s development of tools to promote their own extensive list […]

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Spotlight: ‘Hag-Seed’ by Margaret Atwood

‘Whenever people ask me that inevitable question, “Who’s your favourite author?” I always say “Shakespeare”.’ Margaret Atwood The fourth novel to be released in Vintage’s Hogarth Shakespeare enterprise, Margaret Atwood’s Hag-Seed is a mischievous retelling of The Tempest. Capturing Shakespeare’s elusiveness, she breaks from her traditional dystopian narrative to offer an unexpectedly charming play within a novel. ‘I couldn’t […]

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The Handmaid’s Tale

‘Some books haunt the reader. Others haunt the writer. The Handmaid's Tale has done both.’ Margaret Atwood Great dystopian literature will never cease to give us goose bumps from Orwell’s Nineteen Eighty-Four to Alderman’s The Power. It’s often hard for adaptations to create the same feeling of uneasiness we had from reading the novels, however, Hulu’s […]